Why Tomato Juice Tastes Better at 37,000 Feet

e are four times more likely to order tomato juice on a flight than on the ground. Lufthansa wanted to find out why, so they conducted a taste test

from Travel | Smithsonian http://www.smithsonianmag.com/videos/category/science/why-tomato-juice-tastes-better-at-37000-feet/